Welcome to Spa Business Success
Did you know that most businesses create a business plan when they first start and once they are open, rarely do they go back to the drawing table to see what needs to change or improve?
Not having a detailed business plan is like trying to build a building without a blueprint. You may build it, but it will not survive past the first storm.
We help spa professionals build a solid business foundation.
To be successful, you will need the proper business systems, financial structure, and effective growth strategies.
On this page, you will find the CoachMe Gold Business Success series. Each of these modules contains a
one-hour tele-seminar to help you develop a business plan for your spa to improve spa operations,
elevate revenue streams, and become more profitable.
Each business and management module contains:
A one hour audio
Private page access
How does the training work?
All you have to do is become a member and you will gain access to a new module each month.
This will give you plenty of time to implement what you'll learn on monthly basis.
What will you gain?
- Spa Leadership strategies to operate a healthier business
- Discover systems, structure, and solutions for how to be a great spa leader
- Gain the ability to implement training tools and effectively manage the team
- Learn new methods to increase spa revenue
- Reduce your spa expenses
- Be a more efficient and streamlined operation
- Enhance your guest's experience and retention rate
- Improve your positioning
- Become a more productive and efficient team
- Realize your vision and mission
- Improve the overall business
- Gain a competitive edge and improve reputation and recruiting efforts
- Have a proven effective business models and management strategies
Who is it ideal for?
- Spa Leaders
- Spa/Salon Manager
Spa Business Success PlanDo you have a solid business plan?
Whether you are starting a new business or want to refresh your current
Spa Business Success
Essential Business Foundation
Do you have a business plan?
Every spa needs a business plan to ensure success. In this module, you will receive a business plan template in a Word document that you will be able to customize to set a solid foundation that will help you build a solid business. You will be able to clarify your mission, values, vision, financial planning, marketing strategies, sales and revenue streams, guest experience, team essentials, and operational guidelines. Once you learn to clarify your plan and put it on paper, you will be able to make your vision a reality and begin implementing your plan. This module is the foundation for your business success!
Gaining Financial Health
How healthy is your business?
Financial health is what every businessperson strives for. In this module, you will discover several financial topics that you should focus on and monitor continuously. You will take a financial assessment, determine your current capacity, set new financial goals, tap into missed opportunities, plan new financial goals, learn tips to managing your budget, learn about financial ratios, and learn how to monitor your finances. As a result, you will be able to recognize your financial standing and gain a total understanding of what it takes to have a healthy business.
How closely do you monitor your finances?
In the last module, you learned how to set your financial foundation, and in this module, you will learn how to manage your finances. You will discover techniques to maximize revenue streams, streamline expenses, plug the holes, increase profits, monitor daily intelligence, and hold the team accountable. Managing finances doesn't have to be difficult - it's enlightening and it helps you manage your business instead of your business managing you.
Effective Compensation Models
Is your compensation model depleting your bottom line?
Business growth is what every spa leader wants to experience. However, many are barely breaking even due to their compensation model. This module will go into details about how to create a compensation model that is based on performance. You'll learn about industry compensation challenges, the steps to creating your compensation model, how to change your compensation model, and how to present it to the new employees or existing team members. Implement the VPG (Volume Per Guest) compensation model and pay your team their true worth. A performance compensation model will engage your team and help you increase your bottom line.
Tapping Into New Revenue Streams
Are you generating enough revenue?
Sometimes spa owners get stuck offering the same services over and over. In this module, you learn how to tap into new revenue streams to help you grow your business. You will be able to implement new structure, revenue targets by department, profit vs. revenue, smart pricing, in addition to discovering 17 new revenue streams to increase sales. These strategies are very effective and easy to apply; you will be able to sell more treatment series, increase retail sales, improve your e-commerce, and improve number of client referrals. You'll gain innovative methods that will lead to more income.
Fine Tune Your Leadership Skills
Are you a leader others want to follow?
As a spa professional and entrepreneur, leadership skills are a must if you want things to run smoothly and professionally. In this module, subjects are discussed that can help build your leadership skills and help you employ systems and processes, protocols and rituals, operations management, team building strategies, effective communication, and other must-have skills. Execute these strategies and become a leader that others would want to follow.
HR Essentials & Training Tools
Do you have HR tools?
Human resources is a very important function within your spa operations. In this module, you will learn what the HR role is and what it should entail. Learn about HR department functions and responsibilities such as HR essentials of recruiting, hiring, and maintaining a team. You will also discover the importance of setting up the team for success with team development and departmental training. Having all the essential HR tools will have a positive impact on the way your spa operates and how your employees perceive you.
Guest Experience & Retention
Are you delivering a "wow" guest experience?
Delivering a great guest experience is every spa's goal. You retention rate is the true measuring factor as to whether you are delivering a great guest experience. In this module, you will learn the ins and outs of the guest experience and realize the difference between the "wow" factor vs. the "uh oh" factor. You will also learn how to assess your "touch points," track retention, and set forth unique selling propositions, as well as how to price and discount. Apply this content and watch your retention rate soar!
Elevating the Spa Team Performance
How would you rate your team's performance?
A business is only as successful as its' team. Having a successful team requires training. In this module, you'll learn strategies to improve your overall team performance. You will be able to implement structure, performance standards, management by objective, as well as how to improve performance, converse with the team, reward and recognition. As a result, you will be able to motivate, train, and build your dream team.
Is your spa business growing in double digits?
Every business wants to grow, and that's why you need to tap into a blueprint on how to achieve your goals. In this module, you will learn how to manage your inventory, tap into sales guidelines, gain referrals, build your lists, and maximize service and retail volume per guest. All these factors combined will boost business growth. Utilize this content and chart a new path to success!
How profitable is your spa?
Augmenting your profits doesn't have to be difficult - sometimes it just takes approaching your situation from a different direction. This module gives you tips to maximize your profits by studying pricing strategies, tips for maximizing capacity, setting a marketing budget, implementing effective marketing strategies, and monitoring your expense to revenue ratio. Understanding how profit can be increased will give you a head start on employing your plan!
Standard Operating Procedures
Do you have systems in place to ensure consistency?
A system is always better executed when it's well documented and easy to understand. This module provides spa leaders with the best information for setting your operational standards, improving reception performance with organization, outlining opening and closing protocols, enforcing treatment room protocols, guest supplies, team manuals, and guest experiences. Having this content will provide you all the tools needed to practice structure, systems, and strategies to help ensure your success.
& Watch Your Business Growing To Double Digits!
Receive All 12 Modules At Once